100% Agile – Insights into our journey and how it contributes to the digitalization in Research & Development.

“Game Changer: 100% Agile” was the title of last year’s presentation. Where are we today? What’s coming next? We will answer these questions and also show how the BMW Group IT, together with the development departments, can quickly bring the opportunities of digitalization to concrete application in an agile approach and thus continuously provide new solutions. You can look forward to exciting insights into agile development using the example of the use of gaming technology as the basis for a virtual product experience, with which immersive customer experiences can be served with one single platform from the early development phase through to selected sales channels.

Klaus Straub

CIO & Senior Vice President Information Management, BMW AG

„Changes in IT are driving the digital transformation of companies.“

Following a degree in engineering, in 1990 Klaus Straub started his professional career at Daimler Benz AG where he held several executive positions in different business units across the company.

From 2002 until September 2004 Mr. Straub worked for the Siemens VDO Automotive AG as CIO and Corporate Vice President. From 2004 until 2012 Mr. Straub was CIO and Vice President at Audi AG.

In April 2012 Klaus Straub relocated to the BMW Group located in Munich as Leader of Organization Development and Process Management. In mid-2014 Mr. Straub was appointed Chief Information Officer and Senior Vice President of Information Management of the BMW Group.

Ralf Waltram

Vice President IT Systems Research & Development, BMW Group

Ralf Waltram (born 1969) has been with the BMW Group since 1996 and has been responsible for IT systems in vehicle development since 2016. He and his team focus on the possibilities of digitalization in the R&D process, with an agile collaboration model and a focus on a BizDevOps structure. Prior to this, he managed international IT projects, e.g. in China, in the area of sales and marketing and was responsible for line functions. Ralf Waltram studied computer science at the Munich University of Applied Sciences, specializing in computer vision and neural networks.

Dr. Daniel Motus

Product Owner Design & Virtual Product Experience, BMW Group

Daniel Motus studied Business Informatics and received his doctorate in Applied Computer Science from the University of Magdeburg. After various positions at the BMW Group (including assembly planning, product data management, and head of Release and Virtual Car), he has been head of Cubing and Virtual Reality Interior and product owner for Design & Virtual Product Experience since 2015.